Horizontal Segmentation >>> Political Re-Diversification
Any loyal reader has got to be asking him/herself, “What kind of buzzword generator has Travis used this time?!” Hear me out — there is method to the madness. First off, let me praise Malcolm Gladwell (author of “The Tipping Point” and “Blink”) for being an inspiration to marketeers like me. Secondly, I could summarize [...]

